The finale walk on the Mane Stage at Mane Land 2026

About Mane Land

The ultimatehair destination.

Two days where the artists who create hair, the brands that power it and everyone who loves it land in one room.

DestinationHordern Pavilion, Sydney

ArrivingSun 2 – Mon 3 May 2027

DurationTwo days

Get tickets

Why Mane Land

Hair has always had stages. It never had a destination of its own. So we built one.

Built by the industry. Led by the experts.

Mane Land comes from M Division, the team behind the Australian Hair Fashion Awards. It is one room where the artists who create hair, the brands that power it and everyone who loves it come together, face to face.

Who you'll find

One room.Everyone in it.

Four worlds of hair. One floor. Two days to be in it together.

An artist working on a live transformation at Mane Land 2026

01The artistswho create it.

Finishing a bob with product on the Mane Stage

02The brandsthat power it.

A guest smiling as she watches a show at Mane Land 2026

03The stylists and salonswho live it.

04The hair loverswho love it.

Mane Land 2026 · the recap

In 2026 we opened the doors for one day. 4k+ of you were in the room.

4k+

People in the room

Mane Stage shows

60+

Artists on stage

36+

Of the world's biggest hair brands

2026One day→2027Two days

Created by M Division — the team behind the Australian Hair Fashion Awards. As featured in Styleicons, Beauty Directory and The Journal.

How it feels

What landingfeels like.

Three moments you only get in the room.

The Mane Stage

Front row.

Shows you feel from the front row, not your feed. Education from global and local icons, live, right in front of you.

Shows a daySeven

Across two days14

On stageGlobal + local icons

New looks on the Mane Stage at Mane Land 2026

Landmarks + New Arrivals

First hands on.

Brands bring their Landmarks: their own corner of the floor, with demos, first looks and offers you will only find at Mane Land. New Arrivals are the launches that land here first.

LandmarksDemos · first looks · offers

New ArrivalsLaunches that land first

Two guests embracing on the floor at Mane Land 2026

The people

Face to face.

The people you have only ever followed, right there in front of you. No screen in between.

Destination · Hordern Pavilion, Sydney

Two guests smiling together on the show floor at Mane Land 2026

Now boarding · Mane Land 2027

Where theindustrylands.

WhenSun 2 – Mon 3 May 2027

WhereHordern Pavilion, Sydney

IndustryBoth full days

Hair loversSunday, 3pm to 6pm

Get tickets

Tickets are on sale now. The Mane Land app is coming soon.