Hair as a language of identity, attitude, and innovation

Introduction

DIALEKT

In 2026, TONI&GUY unveils DIALEKT, a global collection led by Global Creative Directors Cos Sakkas, three-time British Hairdresser of the Year, and Efi Davies, current 2025/26 British and Avant-Garde Hairdresser of the Year. Alongside the TONI&GUY Australian Artistic Team, this landmark collection makes its Australian debut at Mane Land this April. Presented in a high-impact, education-led seminar, this 50-minute experience explores advanced cutting, colouring and editorial techniques, trend forecasting and creative insight, a rare opportunity to learn from four-times-accredited industry leaders. DIALEKT explores hair as a language, a powerful form of expression shaped by culture, technique and innovation.

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Results

Four-Times-Accredited Masters. One Unmissable Stage.

Cos Sakkas, TONI&GUY Global Creative Director, three-time British Hairdresser of the Year. A master of cutting and creative direction whose influence has shaped modern hairdressing globally. Efi Davies (@efidavieshair), TONI&GUY Global Artistic Director, current British Hairdresser of the Year and British Avant-Garde Hairdresser of the Year. Also crowned Global Hairdresser of the Year at the Australian Hair Fashion Awards. Originally from Greece, Efi's 28-year career has seen her collaborate with fashion designers including Vivienne Westwood, Mary Katranzou, and Tolu Coker, and lead hair teams for the British Fashion Council, including events attended by the royal family. Globally celebrated for her groundbreaking avant-garde techniques and exceptional skill in braiding and hair-up styles, with editorial credits including British Vogue, Grazia, and Elle.